New sign pricingEvery price published

What a new real estate
sign costs.

Printed from scratch in Oshawa and priced on the spot. Lawn signs start at $85, and the number updates as you pick the size, the quantity and the add-ons.

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Select the type of sign you need priced.

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A real True Sign job

What the frame price buys

A real estate sign on a black painted H-frame on a front lawn, with a white printed face hung inside the frame and a separate coming soon strip across the top rail.

The frame is hardware, the face is print

A black H-frame standing on a lawn with the printed face hung inside it, and a coming soon strip on the top rail printed as its own piece. The frame is the part that outlives the listing. The face is the part that changes. A 24x36 on this card is $85 with the frame in the price, and when the branding or the status changes later the face is reprinted on its own for $55 rather than bought again.

  • New 24x36, frame included$85
  • Reprint that face later$55

Printed in Oshawa by True Sign Group and photographed on location. True Sign installs as well, which is how this photograph exists, but the prices on this page cover the printing and the hardware only.

You may want the other tool

Still have the frame?

This tool prices a sign printed from scratch, and the frame is in that price. If the frame is already standing in your garage and only the face has changed, you are paying for hardware you own twice. Re-facing a 24x36 you already have is $55, which is 35 percent off a new one, and a single strip across the top band is $30, which is 65 percent off.

One thing the card says that nobody expects: that gap closes when you order in pairs. A second 24x36 brings each one to $75, so a new sign lands $20 above a full re-face rather than $30. If you need a sign for the next listing anyway, that second panel costs $20 more than re-facing the one you have, and you finish with two signs rather than one.

  • New 24x36, frame included$85
  • Full re-face on your own frame$55
  • Single strip on your own face$30
Price an overlay instead

What a new sign costs

A new sign is printed from scratch, so the price comes down to product, size and how many you order. For sale lawn signs are the bulk of it: a 24x36 inch panel on an H-frame is $85, and the price per sign drops to $75 at two or more, which is why agents who list steadily buy in pairs.

Bigger formats cost more because there is more material and more press time. A 32x48 inch sign is $140 and reads from a moving car, which matters on rural and arterial roads. Stepstake directionals for open houses, A-frame sandwich boards, riders and large format development panels up to 4x8 feet are all priced in the same calculator.

The add-ons are where a quote usually drifts, so they are published too. Lamination is $10 per sign and buys a season of weather. Rush production is $25 flat when a listing goes live sooner than planned. Delivery is $15 flat to an agent or straight to the listing address. Signs are printed in Oshawa by True Sign Group, so there is no border crossing and no drop-ship wait.

One case this tool is the wrong one for: if the frame is already yours and only the face has changed, the face can be reprinted on its own. A full re-sticker on a 24x36 is $55 against $85 for a new sign with a frame in the price, so price the overlay instead when the panel is flat, clean and not cracked.

What the price covers

Every number on this site is a printing price. True Sign Group prints the panel in Oshawa on the material and size you pick, and the order includes the frame or stake on the products that use one. Delivery is an optional flat $15, so leaving it off means you are collecting the order.

Putting the sign up at the property is not part of this price, and neither is taking it down at the end of the listing. Signs arrive ready to put up and the agent or the brokerage places them. If you want someone to place it for you, that is a different job from a print order, so call and ask rather than pricing it here.

Call (905) 259-4361
  • In the pricePrinting, material, hardware
  • Optional$15 delivery, lamination, rush
  • Not priced herePutting the sign up

Questions about ordering a new sign

Pricing

A stepstake directional, the sign that points drivers to an open house, is $20 for 12x24, $25 for 18x24 and $30 for 24x24, step stake included. The price is the same whether you order one or ten, so a route of four signs is simple arithmetic.
A rider is $21 to $30. The plain top and bottom strips and the 6x18 sleeve are $21, a 6x24 sleeve is $23, an 8x24 sleeve is $25, and a picture rider carrying your photo is $30. A rider is the cheapest way to change what a sign says, which is why SOLD and OPEN HOUSE are almost always riders rather than a reprint.
Large format signs for commercial listings, development sites and land are $90 for a single sided 36x48, $160 for a 4x4 at 48x48, $220 for a 4x6 at 48x72 and $280 for a 4x8 at 48x96. Large rider panels sized to go with them start at $40. Every one of those prices is in the calculator, so a development sign gets a number in the same thirty seconds a lawn sign does.
Lamination is $10 per sign, added to any new sign or overlay order. It puts a UV layer over the print, which slows fading and resists scratching. It earns its keep on a south facing lawn where the sign sits in full sun for the length of a listing.
Rush production is a flat $25 on the order rather than per sign, so six panels and one panel pay the same fee. It brings turnaround to 1 business day. Standard turnaround is 2 to 3 business days from the time print-ready artwork is approved.

Process and Services

Most sign printers accept PDF, AI (Adobe Illustrator), EPS, and high-resolution PNG or JPEG files. PDF is the most universally accepted format. Files should be set up at the actual print size (for example, 24x36 inches) at 150 to 300 DPI resolution. Vector formats like PDF, AI, and EPS are preferred because they scale without losing quality.
Most real estate for sale signs are printed on corrugated plastic (also called coroplast or correx). This material is lightweight, waterproof, and durable enough for outdoor use. Commercial signs may use heavier substrates like aluminum composite, PVC board, or dibond for longer-lasting installations.
A sign rider is a small rectangular strip (usually 6 inches tall) that attaches to the top or bottom of a real estate lawn sign using screws, bolts, or a sliding bracket. Riders display supplemental messaging like SOLD, UNDER CONTRACT, OPEN HOUSE, PRICE REDUCED, or agent and brokerage branding. They are designed to be swappable so the main sign stays in place while the rider changes with the listing status.
The 24x36 panel is the one most residential listings use, and at $85 for one it is the size this calculator prices first. The full set of lawn sign sizes here is 24x24, 24x36, 32x36, 32x48, 34x36, 36x36, 36x48. The 48 inch tall panels are worth the extra money on a corner lot, on rural frontage, or anywhere the sign has to be read from a moving car rather than a sidewalk.

Buying Guide

Lamination is worth it on a sign that will be outdoors for more than a few weeks, and especially in direct sun. The UV layer slows fading and resists scratches. At $10 per sign it is the cheapest upgrade on the card. Skip it for a one week open house blitz; take it for a listing sign that might stand for months.